Focuses to create a shared mindset in Finnish society to promote the circular economy and determine the most effective means to do it.
Objective: To create a shared mindset in Finnish society to promote the circular economy and determine the most effective means to do it.
Work: Between March and September 2016 Sitra made a synthesis of the views central actors in society had on the needs for change and the required measures.
Results: The world’s first national road map to a circular economy includes the first extensive schemes – six key projects and dozens of pilots – which will begin Finland’s transition towards a circular economy.
- Sector focus: sustainable food system, forest-based loops, technical loops, transport and logistics
- These sectors go across action in use, consumer, B2B, retail, distribution, manufacture, material processing, primary sector
- Focus on supporting pilot projects from identified areas
Almost 50 different parties (link in Finnish only) from the public, private and third sectors (for instance NGOs) were invited to draw up the road map. The Finnish Innovation Fund Sitra invited tenders from consultants to find help for following the process through. Deloitte, which was chosen to do the work, contributed a way of thinking from the world of business to the process, which it had gained in different types of strategy work.